Guillermo
Patricio
about
I am an accomplished designer and art director with a robust background in experiential, brand, web, and print design, encompassing over two decades of high-level creative roles in renowned organisations. Currently,
I work as an Experiential Designer at Silk Design and serve as the Design Lead for Tawhiri Events and Experiences, where I oversee art direction, concepting, and storyboarding for both video and still shoots. I design print collateral, event branding, and motion graphics for major events like the Aotearoa New Zealand Festival of the Arts and Lexus Songquest.
I am an accomplished designer and art director with a background in video and motion graphics and an interest in experiential design. I specialise in brand, web, and print design and have over two decades of high-level creative roles in renowned organisations, like Xero, MTV and TVNZ.
Currently, I work as an Experiential Designer at Silk Design and serve as the Design Lead for Tawhiri Events and Experiences, where I oversee art direction, concepting, and storyboarding for both video and still shoots. I design print collateral, event branding, and motion graphics for major events like the Aotearoa New Zealand Festival of the Arts and Lexus Songquest.
I am an accomplished designer and art director with a background in video and motion graphics and an interest in experiential design. I specialise in brand, web, and print design and have over two decades of high-level creative roles in renowned organisations, like Xero, MTV and TVNZ.
Currently, I work as an Experiential Designer at Silk Design and serve as the Design Lead for Tawhiri Events and Experiences, where I oversee art direction, concepting, and storyboarding for both video and still shoots.
I design print collateral, event branding, and motion graphics for major events like the Aotearoa New Zealand Festival of the Arts and Lexus Songquest.
I am an accomplished designer and art director with a background in video and motion graphics and an interest in experiential design. I specialise in brand, web, and print design and have over two decades of high-level creative roles in renowned organisations, like Xero, MTV and TVNZ.
Currently, I work as an Experiential Designer at Silk Design and serve as the Design Lead for Tawhiri Events and Experiences, where I oversee art direction, concepting, and storyboarding for both video and still shoots.
I design print collateral, event branding, and motion graphics for major events like the Aotearoa New Zealand Festival of the Arts and Lexus Songquest.
services
services
[
01
]
Art direction
I can bring a strategic vision to your brand, overseeing the visual direction of your campaigns and ensuring all creative elements align seamlessly with your goals. By shaping the concept and visuals, I’ll help produce cohesive, impactful designs that elevate your brand and resonate with your audience.
[
01
]
Art direction
I can bring a strategic vision to your brand, overseeing the visual direction of your campaigns and ensuring all creative elements align seamlessly with your goals. By shaping the concept and visuals, I’ll help produce cohesive, impactful designs that elevate your brand and resonate with your audience.
[
01
]
Art direction
I can bring a strategic vision to your brand, overseeing the visual direction of your campaigns and ensuring all creative elements align seamlessly with your goals. By shaping the concept and visuals, I’ll help produce cohesive, impactful designs that elevate your brand and resonate with your audience.
[
01
]
Art direction
I can bring a strategic vision to your brand, overseeing the visual direction of your campaigns and ensuring all creative elements align seamlessly with your goals. By shaping the concept and visuals, I’ll help produce cohesive, impactful designs that elevate your brand and resonate with your audience.
[
02
]
Graphic design
I can elevate your brand by crafting professional, eye-catching visuals that resonate with your audience. I’ll create cohesive designs across all platforms—from logos and marketing materials, print and social graphics—ensuring your brand stands out, communicates effectively, and builds lasting connections with your target market.
[
02
]
Graphic design
I can elevate your brand by crafting professional, eye-catching visuals that resonate with your audience. I’ll create cohesive designs across all platforms—from logos and marketing materials, print and social graphics—ensuring your brand stands out, communicates effectively, and builds lasting connections with your target market.
[
02
]
Graphic design
I can elevate your brand by crafting professional, eye-catching visuals that resonate with your audience. I’ll create cohesive designs across all platforms—from logos and marketing materials, print and social graphics—ensuring your brand stands out, communicates effectively, and builds lasting connections with your target market.
[
02
]
Graphic design
I can elevate your brand by crafting professional, eye-catching visuals that resonate with your audience. I’ll create cohesive designs across all platforms—from logos and marketing materials, print and social graphics—ensuring your brand stands out, communicates effectively, and builds lasting connections with your target market.
[
03
]
Branding
As a Brand Specialist, I can create or refine your brand identity, helping it stand out and resonate with your target audience. I’ll work to develop a consistent, authentic brand image across all channels, ensuring your messaging is clear and impactful. This will enhance recognition, foster loyalty, and drive long-term growth.
[
03
]
Branding
As a Brand Specialist, I can create or refine your brand identity, helping it stand out and resonate with your target audience. I’ll work to develop a consistent, authentic brand image across all channels, ensuring your messaging is clear and impactful. This will enhance recognition, foster loyalty, and drive long-term growth.
[
03
]
Branding
As a Brand Specialist, I can create or refine your brand identity, helping it stand out and resonate with your target audience. I’ll work to develop a consistent, authentic brand image across all channels, ensuring your messaging is clear and impactful. This will enhance recognition, foster loyalty, and drive long-term growth.
[
03
]
Branding
As a Brand Specialist, I can create or refine your brand identity, helping it stand out and resonate with your target audience. I’ll work to develop a consistent, authentic brand image across all channels, ensuring your messaging is clear and impactful. This will enhance recognition, foster loyalty, and drive long-term growth.
[
04
]
Website
As a website designer, I can create a visually appealing, user-friendly website that reflects your brand’s personality and meets your business goals. I’ll ensure the site is responsive, easy to navigate, and optimized for conversions, giving your audience a seamless online experience that builds trust and drives engagement.
[
04
]
Website
As a website designer, I can create a visually appealing, user-friendly website that reflects your brand’s personality and meets your business goals. I’ll ensure the site is responsive, easy to navigate, and optimized for conversions, giving your audience a seamless online experience that builds trust and drives engagement.
[
04
]
Website
As a website designer, I can create a visually appealing, user-friendly website that reflects your brand’s personality and meets your business goals. I’ll ensure the site is responsive, easy to navigate, and optimized for conversions, giving your audience a seamless online experience that builds trust and drives engagement.
[
04
]
Website
As a website designer, I can create a visually appealing, user-friendly website that reflects your brand’s personality and meets your business goals. I’ll ensure the site is responsive, easy to navigate, and optimized for conversions, giving your audience a seamless online experience that builds trust and drives engagement.
[
05
]
Experiential design
As an Experiential Designer, I can craft immersive, memorable experiences that allow your audience to connect with your brand on a deeper level. By designing interactive events, installations, and sensory experiences, I’ll help your brand stand out, fostering emotional engagement, strengthening brand loyalty, and creating lasting impressions with your target audience.
[
05
]
Experiential design
As an Experiential Designer, I can craft immersive, memorable experiences that allow your audience to connect with your brand on a deeper level. By designing interactive events, installations, and sensory experiences, I’ll help your brand stand out, fostering emotional engagement, strengthening brand loyalty, and creating lasting impressions with your target audience.
[
05
]
Experiential design
As an Experiential Designer, I can craft immersive, memorable experiences that allow your audience to connect with your brand on a deeper level. By designing interactive events, installations, and sensory experiences, I’ll help your brand stand out, fostering emotional engagement, strengthening brand loyalty, and creating lasting impressions with your target audience.
[
05
]
Experiential design
As an Experiential Designer, I can craft immersive, memorable experiences that allow your audience to connect with your brand on a deeper level. By designing interactive events, installations, and sensory experiences, I’ll help your brand stand out, fostering emotional engagement, strengthening brand loyalty, and creating lasting impressions with your target audience.
testimonials
"I'M SO pleased WITH MY BEAUTIFUL WEBSITE. HAYLEY HAS understood EXACTLY WHAT I WAS AFTER AND MADE IT ALL come together WITH SUCH ease"
REBECCA FRAME
[ ARTIST ]
"HAYLEY SHOWED A strong OF OUR BRAND & AUDIENCE, PARTNERED WITH HER CREATIVE flair RESULTED IN SOMETHING WE ARE VERY proud OF"
"HAYLEY SHOWED A strong UNDERSTANDING OF OUR BRAND & AUDIENCE, PARTNERED WITH HER CREATIVE flair RESULTED IN SOMETHING WE ARE VERY proud OF"
JESS FLINT
[ STORYPARK ]
"HAYLEY REALLY understood THE BRIEF; FROM creative CONCEPTS TO THE FINAL ART DIRECTION, SHE designed ONE OF OUR MOST beautiful AND SUCCESSFUL MARKETING CAMPAIGNS"
ARPITA
ARPITA DUTTA
[ TAWHIRI - LEXUS SONG QUEST ]
[ TAWHIRI ]
Personal
$5
p/month
1 projects
Analytics
Insights Panel
Share Features
Professional
$10
p/month
2 projects
Analytics
Insights Panel
Share Features
Business
$50
p/month
Unlimited Projects
Analytics
Insights Panel
Share Features
"I'M SO pleased WITH MY BEAUTIFUL WEBSITE. HAYLEY HAS understood EXACTLY WHAT I WAS AFTER AND MADE IT ALL come together WITH SUCH ease"
"I'M SO pleased WITH MY BEAUTIFUL WEBSITE. HAYLEY HAS understood EXACTLY WHAT I WAS AFTER AND MADE IT ALL come together WITH SUCH ease"
REBECCA FRAME
[ ARTIST ]
"HAYLEY SHOWED
A strong UNDERSTANDING OF OUR BRAND & AUDIENCE, PARTNERED WITH HER CREATIVE flair RESULTED IN SOMETHING WE ARE VERY proud OF"
"HAYLEY SHOWED
A strong UNDERSTANDING OF OUR BRAND & AUDIENCE, PARTNERED WITH HER CREATIVE flair RESULTED IN SOMETHING WE ARE VERY proud OF"
JESS FLINT
[ STORYPARK ]
"HAYLEY REALLY understood THE BRIEF; FROM creative CONCEPTS TO THE FINAL ART DIRECTION, SHE designed ONE OF OUR MOST beautiful AND SUCCESSFUL MARKETING CAMPAIGNS"
"HAYLEY REALLY understood THE BRIEF; FROM creative CONCEPTS TO THE FINAL ART DIRECTION, SHE designed ONE OF OUR MOST beautiful AND SUCCESSFUL MARKETING CAMPAIGNS"
ARPITA DUTTA
[ TAWHIRI ]
testimonials
"I'M SO pleased WITH MY BEAUTIFUL WEBSITE. HAYLEY HAS understood EXACTLY WHAT I WAS AFTER AND MADE IT ALL come together WITH SUCH ease"
REBECCA FRAME
[ ARTIST ]
"HAYLEY SHOWED
A strong UNDERSTANDING OF OUR BRAND & AUDIENCE, PARTNERED WITH HER CREATIVE flair RESULTED IN SOMETHING WE ARE VERY proud OF"
JESS FLINT
[ STORYPARK ]
"HAYLEY REALLY understood THE BRIEF; FROM creative CONCEPTS TO THE FINAL ART DIRECTION, SHE designed ONE OF OUR MOST beautiful AND SUCCESSFUL MARKETING CAMPAIGNS"
ARPITA DUTTA
[ TAWHIRI ]
testimonials